The Risk & Insurance Management Society (RIMS) 2010 Annual Conference &
Exhibition, a gathering of thousands of risk professionals, encourages
attendees to “think forward, think risk.” In keeping with that theme,
Zurich, a leading property and casualty insurance provider globally and
in North America, will be “live-tweeting” via Twitter from this year’s
conference in Boston, April 26 – 29, 2010, in order to relay breaking
Zurich news, trending topics, and other information to followers in
real-time. The Zurich_at_RIMS handle is now live on http://www.Twitter.com.
“Zurich’s long-standing presence at the annual RIMS conference has
enabled us to serve as a HelpPoint for attendees and fellow
participants,” said Mike Foley, CEO of Zurich North America Commercial.
“Now through Zurich_at_RIMS, participants and non-participants alike
will be given a behind-the-scenes look at one of the premier risk
management events of the year.”
Zurich encourages risk managers, customers, brokers, insurance
professionals, media professionals, and the general public to follow
“Zurich_at_RIMS offers risk managers at RIMS—as well as those unable to
attend the conference—a way to keep their fingers on the pulse of
industry news and trends,” said Michael Kerner, CEO of Zurich Global
Corporate in North America. “In planning Zurich’s booth and sessions at
RIMS, our goal is always to help the risk manager achieve success at the
conference. Now, Zurich executives can help make it a successful
experience by relaying news and insights instantaneously, in 140
characters or less.”
This is not Zurich’s first social media initiative: Zurich maintains the HlpPntAdvocate
(HlpPnt is abbreviated for HelpPoint) Twitter handle and the Zurich RiskDebate
Twitterhandle. HlpPntAdvocate is a hub for Zurich's
network of specialists providing insights for risk preparedness,
business trends, and catastrophe advice. RiskDebate, which
launched at the 2010 World Economic Forum in Davos, Switzerland, is an
ongoing debate of the risks facing the world today, and what can be done
to cope with them.
RIMS conference attendees can visit Zurich in the Boston Convention &
Exhibition Center (BCEC) at booth number 1815. Attendees and
non-attendees alike can sign up to “follow” Zurich at RIMS at http://twitter.com/Zurich_at_RIMS.
To follow Zurich HelpPoint Advocate on Twitter, go to http://twitter.com/HlpPntAdvocate.
To follow Zurich’s RiskDebate, go to http://twitter.com/RiskDebate.
Zurich in North America is a part of Zurich Financial Services Group
(Zurich), an insurance-based financial services provider with a global
network of subsidiaries and offices in North America and Europe as well
as in Asia Pacific, Latin America and other markets. Founded in 1872,
the Group is headquartered in Zurich, Switzerland and employs
approximately 60,000 people serving customers in more than 170
countries, including more than 9,500 employees in North America.
Zurich was the first overseas insurer to enter the U.S. market in 1912.
According to Highline Data LLC (NAIC 2008), Zurich in North America (www.zurichna.com)
is the second-largest writer of commercial general liability insurance
and the fourth-largest commercial property-casualty insurance company,
serving the global corporate, large corporate, middle market,
specialties and programs sectors. Zurich's risk engineering services in
the United States are provided by Zurich Services Corporation.
Brett McKenzie Wood