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01-06-2010 15:07:00

What Kind of Nut Are You?

Relateret indhold

The answers to 10 questions determine a person’s nut personality in an

online quiz and Facebook application from Fisher Nuts, www.fishernuts.com,

a John B. Sanfilippo & Son brand (NASDAQ: JBSS). The quiz is based on a

nut preference and personality type study done by Alan R. Hirsch, M.D.

founder of the Smell & Taste Treatment and Research Foundation in

Chicago.

To learn their nut personality, users take the quiz online at the Fisher

Nuts website: www.fishernuts.com;

or at facebook.com/fishernutsbrand. During the 5-minute quiz,

participants select answers to a variety of questions including: How

do you feel at work?What is your personal motto? What did you

really want to say to that person?

The personality types are:

Salted Peanuts: dramatic extroverts who crave novelty and

thrive as the center of attention. They are easily bored with the usual

routine, and while charming in social situations, are sensitive to

criticism and rejection. These are people to take to a party. They

probably love roller coasters and karaoke.

Almonds: scrupulous, conscientious, moral perfectionists who

have high standards for themselves and others. While intensely

motivated, they tend to become over-committed at work or home, taking on

more projects than they can comfortably complete. Hands-on approach to

problems makes almond-lovers ideal workers.

• Pecans: devoted, loyal, true friends. Overly generous, pecan

lovers will consider others needs before their own. Dependable, they are

most comfortable with the usual routines of life. They are tenacious,

committed team players who don’t require adulation, being satisfied

sharing accolades with their friends, family or co-workers.

Cashews: empathic, easy-going, and well adjusted. Cashew lovers

make the perfect spouse or parent. Calm and level-headed, they can be

depended upon in times of crisis or emergency. A cashew is a good person

to have around when the plumbing goes awry or the lights go out. A

cashew just knows what to do.

Walnuts: aggressive, achievement-oriented, natural leaders.

Competitive, successful, driven, intolerant of defeat. Walnut lovers

demand the best at work and at home. They are easily irritated with the

routine side of life. They cannot tolerate life’s inconveniences such as

being stuck in rush hour traffic or waiting in long lines.

John B. Sanfilippo & Son, Inc., (NASDAQ: JBSS), founded in 1922, is a

leading processor, marketer and distributor of nut based snacking

solutions that are sold in multiple distribution channels. Our products

can be found under the Fisher, Orchard Valley Harvest and Sunshine

Country brand names and a variety of private labels.

JBSS is committed to helping to protect the environment through various

initiatives including energy reduction and packaging that uses

plant-based renewable resources in select products. For more information

about Fisher products, visit www.fishernuts.com.

Join our Facebook Fan community at http://www.facebook.com/fishernutsbrand.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6308434&lang=en

for John B. Sanfilippo & Son, Inc.

Gigi Lubin

773/549-0000,

ext. 102

gigi@newsmark.com

or

Jenna

Shields

312/636-5355

jenna@newsmark.com

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